Mobile Marketing

Africa is mobile. More people perform more transactions on cell phones than ever before and the numbers are set to rise exponentially in the coming years, making it essential for organisations to give mobile marketing as a central role in their broader online activity.

To provide some context: Time Magazine recently reported that more than 265 million Africans will subscribe to mobile broadband services 2015 – up from around 12 million at the end of 2010.

Although South Africa lags Nigeria and Egypt in terms of numbers of subscribers, it has many more smartphone users. And, as the name suggests, smartphone owners are doing much more than just making calls and sending SMSs. They’re surfing the internet, banking, shopping, interacting with social media and streaming music.

So if you haven’t yet engaged with your audiences on a mobile platform you’re probably missing out – and you certainly will be if you don’t do so soon.

2Stroke offers a range of mobile marketing services – from mobi site development to bulk SMS campaigns; from mobi banner ads to MMS and short codes to QR codes (2D barcodes which are scanned vertically and horizontally). We’d be delighted to help you map out your mobile routemap. Do contact us today.