E-newsletter and email marketing

Email marketing campaigns are one of the most effective and measurable ways of using online marketing to engage customers and sell more product more profitably.

At 2Stroke, we manage e-newsletter programs for a variety of organisations from publishing companies to online retailers and membership organisations to B2B clients.

Sending a newsletter is just the first step in customer engagement. Our sophisticated measurement techniques allow you to track who opened, forwarded or responded to your mailings, allowing you to tweak and reinforce your internet marketing campaigns.

A cost effective and totally measurable consumer engagement solution, bulk email newsletters provide great benefits for you and your audiences. South Africa’s largest online cycle store saw its business quadruple after commissioning 2Stroke to run an e-newsletter campaign. Read their email marketing case study here.

As well as coding HTML templates, we handle email design and copywriting. We'll also validate email addresses, check how e-newsletters will display in the various email clients and ensure they don't get spam trapped. And finally, we’ll distribute via our bulk email software programs.

In short, we’ll provide a turnkey service which guarantees that a 2Stroke e-newsletter will build your business while keeping your brand at the forefront of your subscribers’ minds.

Check out our email marketing blogs for more on the benefits of e-newsletters.

As a full member of the Direct Marketing Association of South Africa, 2Stroke's email marketing consultants adhere to best practice guidelines.